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TRICO® Announces TRICO Titan™ Ultra-Premium Beam Wiper Technology

(Rochester Hills, Michigan) – Trico Products Corporation, a global leader in OEM and Aftermarket wiper blade technology, has announced TRICO Titan™, their precision-engineered wiper blade line made in the USA that features an all-new, exclusive Z7™ blade treatment engineered to boost wiper life.

TRICO Titan offers unmatched wiper performance enabled by a number of advanced technologies, including new Z7 technology, an infused micro-metric synthetic compound developed exclusively by TRICO for extended wear resistance and three times longer life. This beam blade also features Vortec®, a wind tunnel-tested spoiler that converts wind force into positive glass contact. TRICO Titan is supported by a robust super structure made possible by a laser-precision twin rail design.

“We asked drivers what they wanted, what they needed,” said Kevin O’Dowd, vice president and chief marketing officer for TRICO Group. “Motorists demand 100 percent visibility and control every time, all the time. Weather and the driving environment are unpredictable, and drivers expect a wiper to do its job flawlessly and continuously, regardless of the elements. We engineered TRICO Titan to exceed our customers’ expectations and raised the bar in the market.”

TRICO Titan is an ultra-premium wiper line that adds to TRICO’s current line of premium beam blades: TRICO Force, TRICO Ultra, TRICO Neoform, and TRICO Flex.

For additional information about TRICO and its products, contact a local TRICO sales representative, or visit www.tricoproducts.com.   

About TRICO Group:
TRICO Group serves the automotive aftermarket industry with category-leading brands: TRICO wiper blades, Carter® fuel pumps and StrongArm® lift supports. TRICO is the leading North American wiper brand with global engineering and manufacturing operations. Carter offers best-in-class fuel pump solutions, providing innovation and original equipment fit, form and function for over a century. StrongArm is the leading brand of American-engineered lift support products.