For more than 100 years, TRICO® has been a global leader in wiper technology, providing reliable, innovative wiper blade products that come through at the moment you need them most.
(Rochester Hills, Michigan) – TRICO Force® wiper blades, a premium, high-performance beam blade line manufactured by Trico Products Corporation, will be featured on a new episode of the television show “Two Guys Garage” premiering Friday, June 24th at 2 p.m. ET on MAV-TV. The episode will have encore airings that day at 5 p.m. and on Sunday, June 26th at 8:30 a.m. and 11:30 a.m.
The TRICO Force line features the patented VorTec® aerofoil that controls airflow and transfers wind force downward to provide maximum contact between the wiper blade and windshield. The product will be showcased during the Break Room Feature of the episode, which is a segment of the show when the hosts stand behind a counter lined with automotive products to give their individual take on the features and benefits of each.
“Partnering with Two Guys Garage provides a great opportunity to educate the automotive DIY audience about driver safety and appropriate wiper blade change intervals,” said Dawn Gonzalez, brand manager at Trico Products Corporation. “The show also serves as an excellent channel to increase product awareness and drive demand for TRICO Force wiper blades at the retail level.”
“Two Guys Garage” is a television series hosted by longtime automotive industry professionals, Kevin Byrd and Willie B, covering all aspects of vehicle repairing, customizing and restoring. The hosts perform product demonstrations and installations on a wide variety of import and domestic cars and light trucks, and show viewers the right way to execute modifications with hands-on projects throughout the season.
For nearly 100 years, Trico Products Corporation has been one of the world’s largest manufacturers of wiper blade products and systems with major operations in Asia, Australia, North America, South America and Europe. TRICO develops advanced wiper technologies for automotive manufacturers and drivers worldwide. Our research and development team carries on the proud TRICO tradition of designing wiper blades with leading innovative technologies to ensure maximum durability and improved visibility. For more information on TRICO product lines, please contact Trico Products Corporation at 1-800-388-7426, or visit tricoproducts.com.